HUAWEI MATE 8 MEDIA LAUNCH

Introducing the “New Style of Business”, Huawei Philippines unveiled their latest flagship device: the new Mate 8 smartphone, at Solaire Resort and Casino’s Grand Ballroom last March 2, 2016. A breakthrough in power, performance and productivity, Huawei Mate 8 is truly best for business people from diverse industries. Philippines’ leading media practitioners, techie bloggers and online influencers were able to take a first look on Huawei’s much-awaited Mate 8 smartphone. Along with this 6-inch phone, two new Huawei devices, MediaPad M2 8.0 tablet and GR5 midrange smartphone, were also launched. A pool of the newest brand ambassadors known as the Elite 8 who represent the different features of the phone were introduced in the event.

The ambassadors forming the circle of business elites are world renowned designer Rajo Laurel representing the phone’s full metallic design, PR maven and supermodel Apples Aberin for Mate 8’s LTE Connectivity, business tycoon Victor Consunji for the phone’s fingerprint security, TV commercial director Sid Maderazo embodying Mate 8’s 16MP rear and 8MP front camera, furniture design chief Jessica Kienle for Mate 8’s 4000mAh battery capacity, former Formula-3 racer and art curator Gaby dela Merced for Mate 8’s display, celebrity chef Rosebud Benitez for Mate 8’s Kirin chipset, and Radio Republic’s Kelley Mangahas for the phone’s audio quality.

Aside from the phone display, wine and dine during the launch, the guests were also stunned and entertained by a holographic dance performance when Mate 8 was revealed onstage. These were all made possible in partnership with their events agency and organizer Eventscape Manila.